The Executive Director and Founder of Project Schoolhouse expressed frustration with the organization's web presence, as it does not provide a user-friendly experience and key information about the organization is scattered. An audit of the website by Mandias uncovered a host of issues including: inconsistent styling, broken links, disorganized content organization and presentation, as well as obsolete content. We also discoved that the information architecture of the site was not structured in such a way as to allow users to find pertinent information regarding the organization and the work they have done. Additionally, it was noted that there was no integration between their existing web site and their current social media outlets, creating a disconnect in their overall marketing and online strategy

Mandias Consulting agreed to complete redesign and redevelop the website for the non-profit, which will be optimized to deliver information to donors, volunteers and potential donors of Project Schoolhouse. The goals of the project are not only to create a visually stunning web presence, but also to provide them with a website and online communication strategy that will help them drive fund-raising initiatives and communicate their organization's vision in a compelling way.

Our approach with this project is to not only create a more vivid and organized web site, but also to help Project Schoolhouse develop a comprehensive online marketing strategy, that is centered on usability, education, transparency, and visibility. We will be developing a functional, but easy to use content management system, that will allow Project Schoolhouse to quickly and easily update website content. We will also be developing and incorporating a social media strategy into the design that will provide Project Schoolhouse with the tools to get their message out.

The two organizations will work together over the next several months to complete the website.